competitor analysis is a assessment of strengths and weaknesses of rivals. these provide effective strengths or weaknesses.
advertising placement is the place of the advert on a webpage to stand out people pay good money to see their advert higher up the list.
Advertising Effects are judge by weather how successful they are.
Product Market
Definition: The definition of product market is the market where you sell products.
How it effects my short film: This is the place I will sell my short film
Competition
Definition: This is the activity or condition of striving to gain or win something by defeating or establishing superiority over others.
How it effects my short film: Their are plenty of short film makers out there so I need to diversify myself from them.
Competitor Analysis:
Definition: A competitive analysis is a critical part of your company marketing plan. With this evaluation, you can establish what makes your product or service unique.
How it effects my short film: This means that I need to understand where I am unique
Advertising Placement
Definition: An ad placement is a specific group of ad units on which an advertiser can choose to place their ads using placement targeting.
How it effects my short film: I need to advertise my short film to make it more popular.
Advertising Effects
Definition: Advertising effectiveness can be defined as the extent to which advertising generates a certain desired effect.
How it effects my short film: I need to see weather my advert is effective or not.
Bibliography:
Google (no date) Available at: https://www.google.co.uk/#safe=strict&q=define+competition (Accessed: 24 May 2016).
In-line Citation:
(Google, no date)
Google (no date) Available at: https://www.google.co.uk/#safe=strict&q=define+Competitor+Analysis (Accessed: 24 May 2016).
In-line Citation:
(Google, no date)
